Augmented reality browser for mobile phones

July 15, 2009

Layar recently launched its augmented reality browser for mobile phones. It enables phones to use their camera to “see” a digital overlay of information over the physical world.

As you’re walking down a city street, it’s a way to graphically, intuitively connect with the data – e.g. point your phone at the Goldman Sachs building, and it could display the job openings there.

The New York Times did an interesting piece on it here.

Layar is a product of SPRX Mobile – definitely a company to watch.


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